NisonCo
NisonCo
NisonCo is a PR and SEO firm. While many accounts are within cannabis and psychedelics, some accounts are within the legal and medical fields.
I was hired as a Staff Writer and later was promoted to an SEO Account Coordinator.
Copywriting
My primary duty was copywriting blog articles, landing pages, social media posts, and more on behalf of client accounts.
Social Media
I spearheaded the organization’s Twitter account in addition to authoring Instagram and Facebook posts. I also utilized Canva to create social media graphics.
Thought Leadership
I interviewed with CEOs of client accounts to brainstorm and write thought leadership pieces on their behalf.
SEO
I learned SEO best practices, including keyword research and page performance, to develop and improve clients’ SEO strategies for their websites.
Content Auditing
When a new SEO account was opened, I audited their website for SEO to identify how to improve their content strategy.
Email Marketing
I wrote and curated a monthly SEO newsletter on BeePro with an average of 44 percent open-rate among subscribers.